Cookie Policy

This policy aims to explain the types and usage of cookies and to provide guidance on actions to reject or delete cookies on the website. 

Cookies are small text files containing information that are saved directly on the user’s device and automatically sent back to the server at each occurrence or subsequent access to the website. Typically, a cookie includes the name of the website it originates from, its duration, and a value. By default, most web browsers are set to automatically accept cookies. 

Cookies are used to authenticate, save and monitor sessions, and store information. Through cookies, it is also possible to collect and monitor data and information on the browsing habits of website visitors to profile users for promotional or targeted marketing activities. 

Cookies may be created and managed directly by the website being visited or by third parties. 

Urbana uses the following cookies: 

Necessary Cookies: 

• __cf_bm  

• __hs_cookie_cat_pref  

• _cfuvid  

Non-Necessary Cookies:  

• _ga  

•  _ga_*******  

• __hssc 

• __hssrc  

• __hstc 

__cf_bm   

The __cf_bm cookie is a necessary cookie to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches the criteria associated with bots.   

__hs_cookie_cat_pref   

This cookie is used to record the categories allowed for a visitor.   

It contains data about the permitted categories.   

_cfuvid   

The _cfuvid cookie is set as part of the rate-limiting rule that websites can enable with Cloudflare. When sites allow this option, Cloudflare uses the _cfuvid cookie to distinguish between users from the same IP address.   

The _cfuvid cookie is set on a user's browser to assign them a unique ID in addition to identifying them through their IP address. Without this cookie, visitors to a site will be recognized as the same user if they share the same IP, and all data collected will be shared among all users with that IP.   

_ga  

The "_ga" cookie is a component of Google Analytics, a widely used web analysis service that tracks and reports website traffic. The _ga cookie is used to distinguish unique users by assigning a randomly generated customer identifier (client ID). This identifier is included in each page request and helps Google Analytics understand users' interactions with the website over time. The _ga cookie expires two years after it is set or updated. 

The data collected by the _ga cookie is anonymized and used in aggregate form. Google Analytics does not collect personal data such as names, email addresses, or other personal information directly through the "_ga" cookie. 

_ga_*******   

This cookie stores a unique ID for a website visitor and tracks how the visitor uses the website. The data is used for statistics.   

__hssc   

This cookie tracks sessions and determines whether the session count and timestamps need to be incremented.   

__hssrc   

This cookie is set when the session cookie changes. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session.   

__hstc   

This is the main cookie for tracking visitors. It contains the domain, the initial timestamp (first visit), the last timestamp (last visit), the current timestamp (this visit), and the session number (increments with each subsequent session).   

_tccl_visitor   

The _tccl_visitor cookie is used by GoDaddy for anonymized statistics.   

hubspotutk   

HubSpot sets this cookie to track website visitors. This cookie is passed to HubSpot upon form submission and used during contact deduplication. 

Analytical Solutions  

Google Analytics 

Google Analytics is a web analytics service provided by Google that enables website owners and marketers to monitor and analyze website traffic and user behavior. It provides detailed insights into how users interact with a website, helping to make informed decisions to improve site performance and achieve business goals. 

GoDaddy  

GoDaddy is a well-known American internet domain registrar and web hosting company. It offers various services primarily for individuals and businesses wishing to establish and maintain an online presence. 

Overall, GoDaddy is a comprehensive service provider for anyone looking to establish and maintain an online presence, offering a wide range of tools and services to support website creation, management, security, and marketing. 

How to Control Cookie Installation 

The user can manage cookie preferences directly within their browser and prevent third parties from installing cookies. Through browser preferences, it is also possible to delete cookies installed in the past. Disabling cookies may compromise access to some website functions. 

For services provided by third parties, the user can also exercise their right to object to tracking by accessing the third party’s privacy policy via the opt-out link if explicitly provided or by directly contacting the third party. 

Data Controller 

Urbana Smart Solutions S.r.l., Via San Donà 127, 30174 Venice, Italy. 

E-mail address: info@urbanasmart.com Phone: +39 041 8686988

Consent 

Unlike technical cookies, profiling cookies require user consent. 

The banner displayed on the first access to the website allows the user to express consent. 

Consent is given by continuing to browse or by clicking the "accept" button within the banner. 

Data Subject Rights 

Data subjects whose data is processed have the rights provided by Articles 15 to 22 of European Regulation 679/2016, which can be exercised at any time by writing to the above email address or at the Data Controller’s headquarters.